How to Track Your Guest Blogging Results

How to Track Your Guest Blogging Results

I feel kind of uncomfortable mentioning the topic of tracking this late. After all, we’re guest blogging to get specific results out of it, so it’s only natural that we learn how to measure these results as soon as possible.

That being said, measuring guest blogging results is a rather complex topic. That’s mainly because it involves many variables and the events that are part of it take place in a number of different places/websites (for instance, the blog that hosts your guest post, your blog, your email newsletter provider’s websites and so on).

So let’s not lose any time and get into the topic right away. Here’s what’s worth tracking and why.

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Want to Land a High-Profile Interview for a Guest Post? Do It a Sneaky Way!

sneaky

Although some of you may not be that excited about the technique I’m just about to describe, I have to admit that I was very impressed when I first stumbled upon it. Just like the headline suggests, it’s a bit sneaky, but nevertheless, I can see its potential to work really well in specific guest blogging scenarios.

Now, I didn’t try it out myself yet, but I was (actually, I am right now) on the receiving end of it. I won’t throw any names around though. Let’s just focus on the meaty part.

Therefore.

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9 Reasons Why Guest Blogging Will Change Your Business

Guest Blogging Will Change Your Business

Am I perhaps taking this too far? Is it too much to say that a single technique – like guest blogging – is capable of changing your business?

Well, it might seem like so, but that’s actually quite true. And you don’t have to go far to find examples.

Just to give you two, my whole freelance writing career was launched by guest blogging, and as far as I know, Onibalusi’s as well. More than that, because of various guest posts of mine that I’m trying to get published every week, my business continues to grow, with more and more opportunities presenting themselves every month.

But okay, enough talking about me. Let’s focus on you, and better yet, on your business and why guest blogging can change it for the better!

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Use These 6 New Types of Guest Posts to Get Approved More Often and Differentiate Your Work From Everyone Else’s

new types

Guest blogging has been pretty straightforward for most of its existence in the blogosphere. I mean, granted, getting a post published always involved a lot of work when reaching out, pitching the topics, writing the article, editing and all that stuff. But when it comes to the content types, guest posts have been pretty exclusively text only.

Well, not anymore.

Things have changed, and these days, guest blogging tends to get much more complicated.

Guest authors are forced to try different content types for a number of reasons, and the main one being differentiating themselves. The thing is, there’s just so many guest posts circulating around that sending something that’s text-only no longer makes you unique.

Therefore, let’s look into some of the more creative types of guest posts that are in use today and talk about how to take advantage of them.

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Passion – The Most Overrated Element in Successful Guest Blogging

passion

First of all, please don’t banish me from the blogosphere for writing this article, but I really think that the idea of passionate guest blogging is greatly overrated.

I know that every – and I do mean every – blog about blogging tells you that the first mandatory trait you need in order to succeed is passion towards the thing you’re writing about, but I beg to differ.

And it’s not that I have anything against passion, per se. On the contrary, I’m actually passionate about guest blogging and the possibility to have my work published all over the web. But there’s just one detail that doesn’t fit in the general scheme of things, and it’s this: passion is not the only element that drives us through most of the activities we do in life.

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How to Make Your Guest Posts More Visual

visual

One of the biggest challenges for us guest bloggers is standing out from the crowd and making our articles look more attractive than the average 400-word text-only piece.

Of course, having an exceptional writing style will get you noticed eventually, but this won’t happen until the person receiving your post decides to actually read it. We need something more immediate, something that can set our guest post apart right from the get-go when the blogger glances over it for the first time.

The trick I’ve been using for the past several months to achieve this is introducing some visual elements into my guest posts. And it’s been working brilliantly!

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Why Pitching a Guest Post Is Often About Doing Stuff AGAINST What the Publisher Expects

against

If you’re into data-driven marketing then you’re in luck because you will find myriads of interesting studies on the web that focus on virtually any online marketing method out there. And (guest) blogging isn’t an exception.

Quite recently, Jeff Bullas published a very interesting piece on his site. It contains 43 tips on how to create viral content campaigns. The data for the article comes from a survey where 500+ leading digital publishers were asked a number of outreach- and promotion-related questions.

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Hiring Someone to Guest Blog for You? Here’s How to Brief Them

brief guest bloggers

Guest blogging on your own can be a challenge, especially if you’re a business, in which case you certainly have other things on your plate to take care of every day.

But since you don’t want to miss out on the opportunity, you will likely go out looking for bloggers who can take care of guest posts for you. A sound idea!

However, you can quickly find out that hiring someone for the job, even on a freelance basis, isn’t that straightforward.

There’s a handful of unique issues you should address when constructing an agreement with the person you’re hiring.

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MS Word, Google Docs, Notepad, Paper – What’s the Best Way to Write Your Guest Post?

What's the Best Way to Write Your Guest Post

Writing posts for your own blog is kind of straightforward. Of course, I’m oversimplifying things a bit because you still have to do the research, outline the post, then edit it, and finally do some proofreading.

However, writing itself is a pretty straightforward task. WordPress is very lenient when it comes to the various methods in which you can upload/write your posts.

Apart from working inside the editor itself, you can also post via email, copy and paste your work from MS Word or from a plain text file. In other words, the possibilities are plenty.

So what’s different when we’re talking guest posts?

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Blogging and Guest Blogging From a Café – Is the Myth Busted?

cafe

When I first started blogging, I used to fantasize about the idea of working from a café. It seemed very attractive at the time. I mean, what’s not to like about being able to just go to a random café, have a nice hot beverage, turn on your laptop and start working.

Sounds nice, doesn’t it?

Well, as much as I hate to be the bearer of bad news, the fact is that blogging from a café is just not always effective.

And believe me, I would really like for this myth to be true. I love changing my environment throughout the week so I don’t have to work from the same place all the time. But unfortunately, cafés are not the best of workplace areas to handle creative work.

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